The 2020 MTV Video Music Awards happened during a special time in our history. Taking inspiration from artists like Milton Glaser, MTV wanted a promo campaign that was colorful, pop, a little retro, and optimistic. I worked on the art direction and asset creation for this year's push campaign at State Design.
PITCH FRAMES
FRAMES
Some frame selects from the campaign. We generated a bunch of assets and templates used across the board for their laundry list of promos that aired on their socials and channels in the month before the award show.
ARTIST CARDS
In addition to the laundry list, we also illustrated elements to accompany Artist Cards. These cards would be used to announce nominees and performers and were made special for each artist pertaining to their work, music, and music videos.
THANK YOU
